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2023 Season

Seattle Seahawks




For the 2023 NFL season, the Seattle Seahawks embraced a "next-gen" design style aimed at engaging a youthful fan demographic. The creative direction brought a fresh energy to the brand, emphasizing excitement and connection with younger audiences while staying true to the Seahawks’ identity.


The styling showcased the team’s key players and head coach Pete Carroll, using vibrant colors that complemented the photography. These colors created a bold presence across platforms.


The designs blended tech elements with playful, organic shapes. Glowing circles and grid lines introduced a digital vibe, while hand-drawn circles and arrows added a playful touch.